Welcome to Top Search Placements
Our mission is to help you achieve Top Search Placements for your web site.
Top search engine rankings for the most relevant keywords are vital for your web site to reach the greatest number of visitors possible.
The Challenge of Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
The challenge of SEM and SEO can be described as how to get your web site to rank most highly in the most popular search engines for those keywords that are most relevant to the products and/or services offered by your business at your web site.
There are many approaches to achieving this. Our philosophy is to focus on providing relevant content, structured in a human friendly accessible format that is also optimized for the major search engines to most easily index for greatest potential rankings success for your content.
We take a multi-faceted approach to the task of achieving the best search engine rankings for your keywords. Our methodology can be described with the following steps:
- SEM / SEO Campaign Requirements Analysis (what do you need?)
- Specification of SEM / SEO Campaign (how will we provide what you need?)
- Keyword Phrases Analysis (analyse hundreds of keyword phrases to get your Top Ten)
- Competitive Ranking Analysis (how do you compare with the competion?)
- Web Site Accessibility Analysis (what barriers to accessing your web site don't you know of?)
- Search Engine Friendliness Assessment (how search engine friendly is your web site?)
- Web Site Optimisation targeting your Top Ten Keyword Phrases, includes Copy Writing
- Search Engine and Directory Submissions (including Paid Inclusions)
- Competitive Ranking Analysis Review (review your progress against your competition)
- Additional Recommendations for Keywords and Web Site Modifications (fine-tuning)
- SEM / SEO Campaign Reporting (ongoing reporting to track your campaign's progress)
- Pay Per Click (PPC) Campaign Assessment and Recommendations
- Pay Per Click (PPC) Campaign Implementation (Google AdWords, Overture, Miva, Mirago)
- Pay Per Click (PPC) Campaign Reporting and Recommendations
- Link Building Campaign (Including Reciprocal Linking - watch your Google PageRank grow!)
If you are interested to learn more about search engine optimisation (SEO). Please Contact Us